Website Scan (6 issues)
No clear call-to-action above the fold
CRO · Critical
The homepage has no visible booking or contact button in the first section. Patients who land here don't know what to do next — they leave.
No online booking or contact form
CRO · Critical
Patients expect to book online. Without a booking system or contact form, the only option is to call — and most won't.
No patient testimonials or reviews visible
CRO · High
Patients trust peer reviews more than marketing copy. Showing real patient experiences on the site builds confidence and increases bookings.
No structured data (schema markup)
GEO · High
AI search tools like ChatGPT and Perplexity use structured data to understand your clinic. Without it, you're invisible to AI search results.
Missing or inadequate page title
SEO · High
The page title is what shows up in Google search results. A missing or generic title means patients can't find you when they search.
No main heading (H1) on the page
SEO · Medium
The H1 heading tells search engines what the page is about. Without one, Google has to guess — and it usually gets it wrong.